Last updated 03.26.2021
To send the same message indiscriminately to a large number of recipients, send unsolicited commercial email, generally not allow an option to unsubscribe, send junk or bulk mail, sending numerous amounts of short messaging service messages, or to send a singular message repeatedly to a singular individual or entity over the internet (hereinafter “Spam”) is absolutely prohibited at HighBridge Holdings, Inc. (“HighBridge” or “Us” or “We” or “Our” when possessive). We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about our policy, or our practices with regards to your personal information, please contact us at email@example.com.
HOW HIGHBRIDGE DEFINES SPAM
Spam is any promotion, information or solicitation that is sent to a person via email who has not given you their explicit permission to send email to them. Any email campaign that does not conform to the FTC’s CAN-SPAM requirements, and/or email that includes prohibited content, and/or is similar to any of the SPAM examples below, is SPAM.
Examples of Spam
- Any email message that is sent to a recipient who had previously signed up to receive newsletters, product information or any other type of bulk email, but later opted-out by indicating to the sender that they did not want to receive an additional email, then that email is spam.
- Any email message that is sent to a recipient without a way for a person to opt-out or request that future mailings not be sent to them, is spam.
- Any email message that is sent to non-specific addresses such as: firstname.lastname@example.org, email@example.com, firstname.lastname@example.org, email@example.com, or other general addresses.
- Any email messages sent to a purchased list of email contacts.
- Any email message that does not have a valid email address in the From Line is spam.
- Any email that does not include a valid physical address. A phone number is also recommended (but not required).
- Any email message that contains any false or misleading information in the header, subject line or message itself is spam.
- Any email that says you can earn $1000’s each week from home is spam.
- Any anonymous email or emails that do not contain the required elements. Since spammers often use anonymous email accounts to do their work, you can’t create a trial account using some anonymous @yahoo.com, @hotmail.com, etc. email account.
- An email campaign that is sent and later receives what HighBridge deems to be ‘excessive’ spam complaints from recipients, may be considered spam. If this occurs, you may be contacted by HighBridge support with a request to make specific changes to your email before sending additional campaigns.
PROHIBITED CONTENT SPAM
The following list includes examples of content that are prohibited:
- Pornography, adult content, escort or dating services, or content promoting adult novelty items.
- Material that exploits children or discloses personal information of children under 18.
- Materials selling or promoting illegal products, drugs or substances.
- Material that is grossly offensive or threatening in any way.
- Content that introduces viruses, worms, harmful code and/or Trojan horses on the Internet.
- Content that violates the FTC’s CAN-SPAM Law.
- Material that encourages violence against any governments, groups or individuals.
- Affiliate marketing or multi-level marketing products and/or services.
- List broker or list rental services
WHAT IS NOT SPAM
Below are examples of content that is *not* considered SPAM:
- Anytime HighBridge sends a mass email message to its present and/or past customers, it is NOT spam provided that the organization offers a way for the customer to opt-out of future mailings and that the customer did not previously opt-out.
- An email message is NOT spam if the recipients in anyway requested email to be sent to them from the sender or the sender’s organization and they have not opted-out of your list.
- An email message is NOT spam when sent to recipients who agreed to receive information or promotions from a partner organization (as long as there is a clear opt-out option).
- An email message is not spam if it abides by HighBridge’s terms of service and is sent to a recipient who attended a show, event, function, webinar or similar, and they have provided you with their email address and contact information with the understanding that they may receive future correspondence and the recipient did not previously opt-out.
- A message is NOT spam if it is sent to addresses that have been properly collected using opt-in or double-opt in policies from your website, or from a partner site, or through a co-registration site/form, so long as the recipients are made aware at the time of sign up that they may receive emails from third parties.
- All emails must include a relevant title, from and reply-to address that is a valid email address, and the bricks ‘n mortar, physical address and phone number.
REQUIRED ELEMENTS ON EVERY MASS EMAIL
We require that each email message sent out from HighBridge includes an easy way for subscribers to remove themselves via an unsubscribe link. If a recipient contacts our offices and requests to be manually removed from a customer’s list, we will manually unsubscribe the recipient from our customer’s account.
Every email marketing campaign sent by HighBridge must contain:
- An accurate and proper subject line.
- A valid Unsubscribe / Opt-out link to all campaigns. This is required. Removing this from a message is a violation of HighBridge’s policies.
- The sender’s valid postal address.
- The sender’s valid phone (optional but highly recommended)
- Appropriate content – please see below.
- We also require that each email message comply with CAN-SPAM laws.
THINK YOU’VE BEEN SPAMMED?
If you have, please follow the following easy steps:
- Immediately unsubscribe using the “unsubscribe” link at the bottom of the email.
- Forward the unsolicited email to firstname.lastname@example.org and provide any other information that you believe may help us in our investigation.
Many spam complaints are registered with anti-spam agencies. We fully support the efforts of agencies working to responsibly curtail the sending of unsolicited commercial email. However, if an individual specifically opted-in to receive HighBridge email, and then falsely and/or maliciously files a Spam complaint against HighBridge alleging they did not, HighBridge will cooperate fully with appropriate agencies to ban that particular user from further use of anti-spam software and the community.
HOW CAN YOU CONTACT US ABOUT THIS POLICY?
If you have questions or comments about this policy, email us at email@example.com or by post to:
c/o HighBridge Administration
HighBridge Holdings, Inc. • 1712 Pioneer Avenue Suite 1954 • Cheyenne, WY. 82001 USA